What Other Agencies Say:
The Protocloud Difference:
Vanity metrics - followers, reach, likes 
CRM-connected revenue attribution per campaign 
Protocloud SMM retainers range from $5,000/month (Brand Awareness: organic management + basic paid) to $20,000+/month (Enterprise: full-platform paid management, creative production, influencer coordination, and advanced attribution). Management fees are fixed and separate from your ad spend. One-off campaign setups start from $2,500.
Paid social typically shows early signal within the first 7–14 days of launch. Meaningful CPL optimisation takes 30–45 days of creative testing and audience learning. A fully optimised campaign with stable ROAS is usually achieved by weeks 6–8. Organic social shows meaningful follower and engagement growth within 60–90 days of a consistent content strategy.
We offer both services, independently or combined. Most clients benefit from an integrated approach: organic content builds brand trust and community while paid ads drive immediate lead generation. We can manage one platform’s full scope (organic + paid) or provide full multi-platform management depending on your budget and goals.
Yes – Meta CAPI setup is one of our most common client requests. We implement server-side Conversions API tracking, connect your CRM as a first-party data source, and set up aggregated event measurement. Most clients recover 40–60% of lost conversion signal within 2 weeks of CAPI implementation. This improves Meta’s audience learning and bidding efficiency significantly.
Yes – creative production is included in all our paid social retainers. We produce static images, carousel ads, and video scripts for UGC-style creative. For higher-production video ads, we can coordinate with our network of video production partners. All creative is reviewed and approved by your team before any ad goes live.
We manage campaigns across Meta (Facebook + Instagram), LinkedIn, TikTok, YouTube (Google Ads), X (Twitter), Pinterest, and Snapchat. We also manage organic content for all major platforms. Our strongest verticals are Meta Ads for B2C eCommerce, LinkedIn Ads for B2B lead gen, and TikTok for consumer brands targeting 18–35 demographics. [FAQ Schema Markup: Add FAQPage schema to this section for Google rich results.]
Most agencies optimise for engagement metrics because that’s what’s easy to report. We optimise for pipeline and revenue – and every campaign is connected to your CRM from day one. You’ll see CPL, SQL rate, and pipeline value in your weekly report, not just reach and impressions.
🛡 Guarantee: If you don’t see measurable lead generation results within the first 60 days of campaign launch, we will extend your first month free of charge.
We set up Meta Conversions API (server-side tracking) for every client as standard. CAPI combined with first-party CRM data recovers 40–60% of the conversion signal lost to iOS privacy updates. Our attribution reports show true ROAS, not the inflated figures from pixel-only tracking.
🛡 Guarantee: We guarantee CAPI setup is completed before any paid campaign goes live. If our attribution setup fails to improve your conversion data accuracy, we rebuild it at no additional charge.
Social media advertising excels at creating demand – reaching buyers before they search. Combined with Google Ads (capturing existing demand) and content SEO (compounding organic), it creates a full-funnel growth system. For most USA and UK eCommerce and B2B businesses, social ads deliver the fastest path to qualified leads when set up correctly.
🛡 Guarantee: We provide a channel ROI forecast before you commit. If we recommend social media for your business, we stand behind that recommendation with a 60-day performance guarantee.
The first 30 days are a structured creative testing phase. We launch 4–6 creative variations across different angles (problem, outcome, social proof, offer) and let data identify winners. No creative is scaled until it has statistical significance. You review and approve all creative before it goes live.
🛡 Guarantee: If no creative variation achieves the agreed target CPL within 45 days, we will produce a new creative batch at no additional charge.
You own all your ad accounts, creative assets, and data. We operate with month-to-month agreements after an initial 3-month onboarding commitment. Cancel with 30 days’ notice – everything transfers to you immediately. No lock-in, no data held hostage.
🛡 Guarantee: 100% data and account ownership guaranteed. Upon cancellation, we provide a full handover document: campaign architecture, audience segments, and winning creative library.
