UI/UX Design That Turns Visitors Into Customers - Not Just Pretty Screens

Most digital products fail because of poor UX - not bad features. We design user interfaces and user experiences that are research-backed, conversion-optimized, and built to deliver measurable business outcomes: more sign-ups, more sales, and less churn. 

  •  UI/UX design projects start from $5,000+ | Product design: $20,000–$60,000 | Enterprise design systems: $60,000–$120,000+
  •  Only 5 strategy call slots available this week – Next available slot: Friday. Our design team books fast.
Fixed Price · No Scope Creep
Fixed Price · No Scope Creep Full design scope and cost before we open Figma
Fixed Timeline · Weekly Design Reviews
Fixed Timeline · Weekly Design Reviews You see and approve every screen before handoff
100% Design File Ownership
100% Design File Ownership All Figma files, assets, and design systems are yours 
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Tom B.

Head of Growth, London eCommerce

“Protocloud took our Google Ads ROAS from 1.4× to 6.8× in 90 days. Same budget, 4.8× more qualified leads. We’d been running the campaigns ourselves for 2 years – worst decision not to hire them sooner.”

Trusted by 800+ Startups, Founders, and Enterprise Teams Across USA, UK & 15+ Countries 

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Is Poor UX Silently Killing Your Product's Growth? 

Bad UX is invisible until it’s catastrophic – users leave, conversion rates stagnate, and support tickets pile up. Here’s what’s actually happening in products with poor UX:

1.

Users Leave in the First 30 Seconds and Never Come Back 

88% of users say they won’t return to a website or app after a bad experience. Your product may have exactly the features your customers need – but if the UX is confusing, slow, or visually untrustworthy, they’ll switch to a competitor with better design before they ever discover your value.

2.

Your Development Team Is Rebuilding Things That Were Wrong in Design

Design-related rework accounts for up to 50% of development time in most product teams. When UI/UX is designed without user research and conversion strategy, development builds the wrong things – then has to rebuild them after user testing proves they don’t work. We eliminate this before a single line of code is written.

3.

Your Conversion Rate Is Underperforming Industry Benchmarks

The industry average conversion rate for SaaS sign-ups is 2–5%. For eCommerce, it’s 1.5–3%. For mobile apps, it’s 20–35% (Day 1 retention). If you’re below these benchmarks, the most likely culprit is UX – not your product’s features or your traffic quality.

4.

Your Design Doesn't Scale With Your Team or Product

As your product grows, inconsistent UI components, no design system, and undocumented UX decisions create a design debt that slows down every new feature. We build scalable design systems and component libraries that make design and development faster as your product scales.

Best suited for: USA/UK startups, SaaS founders, eCommerce brands, FinTech and HealthTech companies, and enterprise product teams | Budget: $5,000–$120,000+

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UI/UX Design That's Backed by Research, Built for Conversion 

Protocloud Technologies has designed 500+ digital products – mobile apps, SaaS platforms, eCommerce stores, enterprise dashboards, and consumer applications. Our design process starts with user research and business goals, not aesthetic preferences.

What Everyone Says  Protocloud's Difference 
Icon "We design beautiful interfaces"  Icon We design interfaces that are research-backed and conversion-optimized - every design decision is tied to a user behavior insight or a business metric, not just visual preference 
Icon "We create UI screens in Figma"  Icon We deliver a complete design system - components, patterns, states, interactions, and documentation - that makes every future design decision faster and more consistent 
Icon "We do UX research"  Icon We run user interviews, usability tests, heatmap analysis, and conversion audits - then design solutions based on what real users actually do, not what stakeholders think they do 

Every PPC Solution We Manage - Custom-Scoped to Your Revenue Goals 

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Product UX Design (SaaS / Web Apps)

End-to-end UX design for SaaS platforms and web applications – from user research and journey mapping to wireframes, prototypes, and production-ready Figma designs with developer handoff documentation.

  • User persona development and journey mapping
  • Information architecture and user flow design
  • Interactive Figma prototypes with micro-interactions
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Mobile App UI/UX Design (iOS & Android) 

Native iOS and Android UI/UX design following Apple HIG and Google Material 3 guidelines – with platform-specific interaction patterns, gesture navigation, and accessibility compliance.

  • iOS (Human Interface Guidelines) and Android (Material 3) native design
  • Platform-specific interaction patterns and navigation
  • WCAG 2.1 AA accessibility compliance
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ECommerce UX Design

Conversion-optimized eCommerce UX – product discovery, product detail pages, cart, checkout, and post-purchase flows designed to reduce friction and increase completed orders.

  • Conversion-focused product and category page design
  • Checkout optimization (reducing abandonment at each step)
  • Mobile-first eCommerce UX with gesture-based navigation
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Design System Development

Comprehensive design systems and component libraries in Figma – with atomic design principles, tokens, variants, and documentation that make your design-to-development workflow 3x faster.

  • Atomic design system (atoms, molecules, organisms, templates)
  • Design tokens for color, typography, spacing, and elevation
  • Figma component library with documented usage guidelines
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UX Audit & Conversion Rate Optimization

Expert UX audit of your existing product – identifying friction points, usability issues, and conversion killers. We deliver a prioritized action plan with projected impact on your key metrics

  • Heuristic evaluation against 10 Nielsen Norman principles
  • Heatmap and session recording analysis (Hotjar/FullStory)
  • Conversion funnel analysis with prioritized recommendations
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Enterprise Dashboard & Data Visualization Design

Complex enterprise dashboard design – turning raw data into actionable visual intelligence. Designed for power users who need information density, clarity, and fast decision-making support.

  • Enterprise-grade dashboard information architecture
  • Data visualization design (charts, graphs, KPI cards)
  • Role-based dashboard views for different user types

Best Suited For:

Honest Advice: We Recommend AI-Assisted Design Only Where It Adds Real Value 

AI is reshaping UI/UX design tools – from AI-assisted wireframing to generative design and automated usability testing. But AI can’t replace strategic UX thinking, user empathy, and business-context design decisions. Here’s our honest take:

When AI Makes Sense in UX Design 

  • Generating initial wireframe variations quickly to explore layout options in ideation sprints 
  • AI-powered usability testing tools (Maze, UserTesting AI) that process qualitative feedback at scale 
  • Automated accessibility checks and contrast ratio validation across large component libraries 
  • AI content generation for placeholder copy and micro-copy in early prototypes 

When Human-First Design Is Smarter 

  • Final UI design - AI generates generic patterns that don't reflect your brand or users 
  • User research strategy - AI can't ask the right follow-up questions that reveal root causes 
  • Design system decisions - these require deep understanding of your product's context and users 
  • Conversion optimization - UX decisions need business context that AI tools don't have access to 

We use AI tools to move faster in the right parts of our process. We use human expertise to make the right design decisions. That's why our designs convert. 

AI-Enhanced Design Capabilities We Apply (Where Relevant) 

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AI-Powered User Research Analysis

We use AI tools (Dovetail, Notion AI, ChatGPT) to process large volumes of user interview transcripts, survey responses, and support tickets – identifying patterns and insights that would take weeks to surface manually.

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AI Usability Testing at Scale

Maze and UserZoom AI-powered usability testing – enabling us to test with 50+ users in days instead of weeks, with AI-generated insights on task completion rates, confusion points, and drop-off moments.

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AI-Assisted Wireframe Generation

Using AI wireframing tools (Uizard, Galileo AI) in early ideation to rapidly generate and compare multiple layout approaches – then applying human UX strategy to select and refine the strongest direction.

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Generative Design Exploration

AI-assisted visual design exploration – generating color palette combinations, typography pairings, and layout variations that we then refine with brand strategy and conversion principles.

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Automated Accessibility Compliance Testing

AI-powered tools (Axe, Stark) that automatically check every design component against WCAG 2.1 AA standards – identifying contrast failures, missing labels, and focus management issues before development.

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AI-Powered Personalization UX Design

Designing UX patterns for AI-powered personalization features – recommendation carousels, dynamic content blocks, and behavioral triggers – that feel natural and trustworthy to users.

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Heatmap & Session Recording AI Analysis

Using Hotjar and FullStory AI analysis to identify UX friction points at scale – automatically surfacing rage clicks, dead ends, and scroll depth anomalies that indicate UX problems.

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AI Micro-Copy Generation 

GPT-powered micro-copy generation for button labels, error messages, empty states, and onboarding tooltips – with human review and brand voice alignment before any copy goes into design.

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AI Design QA & Consistency Checking

Automated design QA tools that check Figma files for inconsistencies – spacing violations, typography mismatches, component misuse – before developer handoff.

Why AI-Enhanced UX Design Delivers Better Outcomes 

Faster Research Synthesis 

Faster Research Synthesis 

AI analysis cuts user research synthesis time by 60% – getting to design decisions faster

Higher Conversion Rates 

Higher Conversion Rates 

Data-backed UX decisions informed by AI behavioral analysis convert 25–45% better than intuition-based design

Better Accessibility 

Better Accessibility 

Automated WCAG testing catches 3x more accessibility issues before development vs. manual review

Faster Iteration Cycles 

Faster Iteration Cycles 

AI-assisted wireframing reduces ideation time by 40% – more concepts tested, better outcomes

Lower Development Rework Cost 

Lower Development Rework Cost 

AI-powered design QA reduces design-to-development inconsistencies by 50% – saving 20–30% of dev time

Stronger Personalization UX 

Stronger Personalization UX 

AI-designed personalization patterns increase feature adoption by 22% in products with recommendation engines

  • 2500+

    Projects Delivered 

  • 800+

    Happy Clients 

  • 11+

    Years Experience 

  • 500+ 

    UI/UX Projects Completed 

  • 15+

    Countries Served

  • 4.9 

    Clutch Rating 

FREE UI/UX Strategy Session - Worth $499, Yours Free

30 minutes. No sales pitch. A clear design roadmap for your product

Full Scope of UI/UX Design Services We Provide 

User Research & Discovery

User Research & Discovery

User interviews, surveys, contextual inquiry, competitive analysis, and Jobs-To-Be-Done mapping – building the evidence base for every design decision.

Information Architecture Design

Information Architecture Design

Sitemap design, content hierarchy, navigation architecture, and user flow mapping – ensuring users can find what they need with minimum cognitive load.

Wireframing & Prototyping

Wireframing & Prototyping

Low-fidelity wireframes for fast iteration and high-fidelity interactive Figma prototypes for stakeholder alignment and user testing.

Visual Interface Design

Visual Interface Design

Pixel-perfect UI design in Figma – typography, color systems, iconography, imagery direction, and motion design principles applied consistently across every screen.

Usability Testing

Usability Testing

Moderated and unmoderated usability testing with real users – task completion analysis, think-aloud protocols, and post-test interviews to validate design decisions before development.

Developer Handoff & Design QA

Developer Handoff & Design QA

Figma developer handoff with redlines, component specs, interaction documentation, and asset exports. Design QA during development to ensure pixel-perfect implementation.

Brand Identity & Visual Design

Brand Identity & Visual Design

Logo design, brand identity systems, color palettes, typography selection, and brand guidelines – for startups establishing their visual identity for the first time.

Motion Design & Micro-Interactions

Motion Design & Micro-Interactions

Interaction design and motion principles – transitions, loading states, micro-interactions, and animation specifications that make products feel polished and responsive.

Design Consulting & UX Strategy

Design Consulting & UX Strategy

Strategic UX consulting for product teams – design reviews, UX audits, design process consulting, and design leadership for product-led growth strategies.

Our 5-Step UI/UX Design Process 

App Schools 1

Discovery & Research (Week 1)

We start with a deep-dive into your users, your business goals, and your competitive landscape. User interviews, behavioral data analysis, and competitive UX benchmarking – giving us the evidence base to design with confidence.

  • Stakeholder interviews and business goal alignment
  • User persona development (based on real data, not assumptions)
  • Competitive UX audit and opportunity mapping
App Schools 2

Information Architecture + Wireframes (Weeks 2–3) 

We map your product’s information architecture, user flows, and content hierarchy – then build low-fidelity wireframes that can be tested and iterated quickly before moving to high-fidelity design.

  • User flow and journey mapping
  • Low-fidelity wireframes for all key screens
  • Usability testing on wireframes (5+ users minimum)
App Schools 3

High-Fidelity UI Design (Weeks 3–6)

Visual design in Figma – complete UI screens, component library, interaction states, and an initial design system. You review and approve design in weekly sessions before we move to the next section.

App Schools 4

Design System + Developer Handoff (Week 6–7) 

We complete the design system, document every component with usage guidelines, and prepare the developer handoff package – with redlines, interaction specs, asset exports, and a design QA checklist.

  • Complete Figma design system with component documentation
  • Developer handoff package with interaction specifications
  • Design QA checklist for development team
App Schools 5

Design QA + Iteration Support (Week 7+)

We review the implemented product against the design and document deviations. 3 months of design support is included – covering design QA, minor iteration, and design consultation as development progresses.

  • Design vs. implementation QA review
  • Iteration based on user testing and analytics post-launch
  • 3 months free design support after final handoff

Research-Driven UX vs. Intuition-Driven Design - Which Approach Are You Getting? 

Research-Driven UX (Protocloud)  Intuition-Driven Design (Most Agencies) 
Design decisions backed by user interviews, behavioral data, and usability testing  Design decisions based on designer opinion, client preference, and trend-following 
Wireframes tested with real users before high-fidelity design begins  Wireframes approved by stakeholders - users see the product for the first time at launch 
Conversion optimization built into the UX from the first screen  Conversion optimization added as an afterthought after launch data shows problems 
Design system built as a product - scalable, documented, maintainable  Inconsistent screens that create design debt and slow development over time 
Outcomes measured: conversion rate, task completion, NPS, retention  Outcomes measured: "does it look good?", "do the stakeholders like it?" 

Protocloud’s Position: Protocloud’s Position: We use research to reduce risk and design to create value. Every design decision is tied to a user insight or a business metric.

Our UI/UX Design Tools & Technology Stack 

UI/UX Design Success Stories 

SaaS Platform - UX Redesign Increases Free-to-Paid Conversion 68% 

SaaS Platform - UX Redesign Increases Free-to-Paid Conversion 68% 

Client:
A US B2B SaaS platform with 12,000 free users and a 2.1% free-to-paid conversion rate – well below the industry average of 5%.

Challenge:
Users signing up but not completing onboarding. 65% churning before activating the core feature. Zero user research had been done on the onboarding flow.

Solution:
8 user interviews, usability testing of the current flow, complete onboarding UX redesign with progressive disclosure, AI-assisted in-app guidance, and a redesigned activation moment.

Result:
Free-to-paid conversion increased from 2.1% to 3.5% (68% improvement) | Onboarding completion rate from 28% to 71% | Annual revenue impact: $340K in recovered conversion

View Case Study
FinTech App - Mobile UX Redesign Reduces Support Tickets 45% 

FinTech App - Mobile UX Redesign Reduces Support Tickets 45% 

Client:
A UK FinTech startup with a mobile banking app. 38% of their support tickets were users asking “how do I…” questions – indicating navigation and UX clarity failures.

Challenge:
Core financial actions buried 4–5 navigation levels deep. Error messages that didn’t explain what went wrong. No empty states for new users. 2.1-star App Store rating.

Solution:
Full mobile UX audit, user research with 12 participants, complete iOS and Android redesign following platform guidelines, micro-copy overhaul, and accessibility improvements.

Result:
Support tickets reduced 45% in 90 days | App Store rating improved from 2.1★ to 4.4★ | Day-1 retention improved from 34% to 58% | Feature adoption (investments) up 78%

View Case Study
eCommerce Brand - UX Audit + Checkout Redesign Increases Revenue 31% 

eCommerce Brand - UX Audit + Checkout Redesign Increases Revenue 31% 

Client:
A US fashion eCommerce brand with $3.2M annual revenue and a 1.3% conversion rate – 58% below category benchmark.

Challenge:
Heatmap analysis showed 72% of users dropping at the “Add to Cart” stage. Cart abandonment at 81%. Checkout completion rate at 31%.

Solution:
Full UX audit, heatmap analysis, 8 user testing sessions, product page redesign, trust signal optimization, and complete checkout flow redesign with single-page checkout.

Result:
Conversion rate improved from 1.3% to 2.4% | Checkout completion from 31% to 52% | Annual revenue increased from $3.2M to $4.2M (+31%) from UX improvements alone

View Case Study

UI/UX Design Across 9 Key Industries 

ECommerce & Retail

ECommerce & Retail

Conversion-focused product pages, checkout optimization, mobile-first UX, and personalization patterns

Healthcare & MedTech

Healthcare & MedTech

HIPAA-compliant UX, patient journey design, clinical workflow optimization, and accessibility compliance

Restaurant & FoodTech

Restaurant & FoodTech

Ordering flow optimization, menu UX design, and loyalty program interface design

Travel & Hospitality

Travel & Hospitality

Booking flow optimization, trip planning UX, and loyalty program interface design

SaaS / B2B Software 

SaaS / B2B Software 

Onboarding optimization, complex workflow UX, dashboard design, and free-to-paid conversion optimization

FinTech & Banking

FinTech & Banking

Trust-building UX, regulatory compliance, complex financial data visualization, and security-first interaction design

Real Estate & PropTech

Real Estate & PropTech

Property search and filtering UX, virtual tour integration, and lead capture optimization

EdTech & E-Learning

EdTech & E-Learning

Learning flow design, engagement optimization, progress visualization, and gamification UX

Logistics & Supply Chain

Logistics & Supply Chain

Operational dashboard design, complex data visualization, and mobile-first field worker UX

WHY CHOOSE PROTOCLOUD

Hire iPhone App Developer

Research-Driven Design Process 

Every design decision is backed by user data – not designer intuition or stakeholder preference

Conversion-First Thinking 

We design for business outcomes – sign-ups, purchases, retention – not just aesthetic approval

100% Design File Ownership 

All Figma files, assets, and design system components are delivered to you – no lock-in

Transparent Fixed Pricing 

Full design scope and cost before we start – no billable hours surprises mid-project

USA/UK Product Market Expertise 

Deep understanding of US/UK user behavior, accessibility standards, and digital product expectations

3 Months Free Design Support 

Post-handoff design QA and iteration support included in every project – not billed separately

"Users don't want beautiful interfaces anymore - they want effortless outcomes. That's what we design for."

– Protocloud Design Lead

Why Protocloud vs. Any Other PPC Agency? 

Feature
Typical Agency / Freelancer
Protocloud Technologies
Design Process 
❌ Intuition-driven, no user research 
✅ Research-backed with user testing at every stage 
Conversion Focus 
❌ Aesthetics first, conversion ignored 
✅ Every screen designed for business outcomes 
Design System 
❌ Inconsistent screens, no system 
✅ Full Figma design system with documentation 
Fixed Price 
❌ Hourly billing, unpredictable cost 
✅ Fixed quote before project starts 
File Ownership 
❌ Agency retains files or charges extra 
✅ 100% Figma files yours from day one 
Post-Handoff Support 
❌ Disappear after final screens 
✅ 3 months free design support included 
Developer Handoff 
❌ Loose screens with no specs 
✅ Full handoff package with interaction docs 
Accessibility 
❌ WCAG not considered by default 
✅ WCAG 2.1 AA compliance in every project 

UI/UX Design + Technology Integration - Our Complete Offering 

Great design without great execution is wasted. Protocloud delivers both - meaning we can design your product AND build it, with the same team holding accountability for the outcome: 

ECommerce UX Design 

ECommerce UX Design 

Shopify / WooCommerce / Magento / BigCommerce – built by our eCommerce team

Mobile App UI/UX Design 

Mobile App UI/UX Design 

iOS (Swift) and Android (Kotlin) / React Native / Flutter – built by our mobile team

SaaS Product UX Design 

SaaS Product UX Design 

React / Angular / Vue.js web apps – built by our product engineering team

Enterprise Dashboard Design 

Enterprise Dashboard Design 

Custom analytics platforms with real-time data – built by our backend team

AI-Powered Feature UX Design 

AI-Powered Feature UX Design 

AI/ML integration – recommendation engines, chatbots, personalization – built by our AI team

Does Your UI/UX Project Qualify for a Free Strategy Session? 

QUESTION 1

What's your estimated budget?

  • Under $5K – UX audit or single-flow design
  • Under $5K – UX audit or single-flow design
  • $20K–$60K – Complete product design + design system
  • $20K–$60K – Complete product design + design system

QUESTION 2

What type of design project do you need?

  • New product design (from scratch)
  • Redesign of existing product
  • UX audit and CRO optimization
  • Design system development
  • Mobile app UI/UX
  • eCommerce UX design

QUESTION 3

What's your project timeline?

  • ASAP (within 4 weeks)
  • 1–3 months
  • 3–6 months
  • Flexible – quality over speed

RESULT: Your project qualifies! All project sizes receive a tailored design strategy session. Book your free 30-min call - we'll map out your design roadmap and give you an honest scope and cost estimate. 

What Happens After You Contact Us? 

1.

Instant Confirmation

Auto-response with our design project questionnaire and relevant portfolio examples

Within
0–2 mins
2.

Senior Designer Response

A senior UX designer – not a sales person – reviews your requirements and responds personally

Within
2 Hours
3.

Strategy Call

30-min discovery call with live portfolio walkthrough and design process overview for your project type

Within
Day 1-2
4.

Design Strategy Plan

Written scope outline, design process recommendation, and timeline estimate for your specific project

Within
24 hrs after call
5.

Full Proposal + Fixed Quote

Complete project scope, milestone plan, payment schedule, and NDA before you commit

Within
48 Hours

AI-Assisted Design Consultation & Structured UX Project Onboarding System

From instant response to expert design review and strategy planning – every step is streamlined to deliver clarity, direction, and a well-defined project scope before execution.

Your Free UI/UX Strategy Session - Worth $499 

30 minutes. No sales pressure. A clear design roadmap tailored to your product, users, and business goals. 

Zero Risk

No contract required

Zero Obligation

Plan is yours – hire us or not

Zero Pressure

One follow-up – your decision

Frequently Asked Questions - UI/UX Design Services 

Here are answers to the most common questions that we get

UI/UX design engagements range from $5,000 for a focused UX audit or single-flow design to $120,000+ for enterprise design systems with research, testing, and full product design. The main cost drivers are project scope, number of screens, research depth, and whether a design system is required. Every project gets a fixed quote.

UX audits take 2–3 weeks. Mobile app or SaaS product designs take 6–12 weeks. Enterprise design systems take 12–20 weeks. Every proposal includes a written timeline with milestone approval gates.

All design work is done in Figma – the industry standard. You’ll receive full editing access to all Figma files upon delivery. We can also provide Sketch or Adobe XD files if your team uses those tools. All files are 100% yours.

We do both – and we believe the research makes the design dramatically better. User interviews, usability testing, heatmap analysis, and competitive audits are available as part of our design process. For clients with limited budgets, we offer lightweight research alternatives that still provide meaningful user insights.

Yes – Protocloud is a full-service technology partner. We have mobile app developers, web app engineers, and eCommerce specialists who work directly from our design team’s Figma files. This eliminates the “translation loss” between design and development that happens when design and development are done by separate companies.

We do both – and we believe the research makes the design dramatically better. User interviews, usability testing, heatmap analysis, and competitive audits are available as part of our design process. For clients with limited budgets, we offer lightweight research alternatives that still provide meaningful user insights.

We tie every design decision to a conversion hypothesis – and test it. Wireframes are usability-tested before high-fidelity design. Final designs include conversion predictions based on UX heuristics and behavioral data. 90 days post-launch, we review your analytics and make adjustments if conversion metrics are below our projections.

Shield Guarantee: 90-day conversion review. If metrics are below projection, we iterate at no charge.

Design projects have clear milestone checkpoints: research completion, wireframe approval, high-fidelity design approval, and design system delivery. Each checkpoint has a defined date. If we miss a checkpoint due to our process, we add additional design deliverables at no cost.

Shield Guarantee: Written milestone timeline. Our delays = additional design deliverables for you.

We provide a complete developer handoff package – not just screens. Component specs, interaction documentation, spacing and typography tokens, asset exports, and a design QA checklist. We also offer design QA during development to catch implementation deviations before they ship.

Shield Guarantee: Full developer handoff package included. Design QA during development available.

We don’t show final designs without alignment checkpoints. Research findings are shared before design begins. Wireframes are approved before high-fidelity. Style exploration is approved before full UI design. You’re never surprised at a final presentation.

Shield Guarantee: Approval gates at every stage. 3 rounds of revisions at each major deliverable.

Yes – 100%. All Figma files, design assets, icon libraries, and design system components are transferred to you upon final payment. No ongoing licensing to us. No file held hostage. Your design is your IP from day one.

Shield Guarantee: Full Figma file ownership transferred on final payment. No lock-in.

Talk to us and get your project moving!

Let’s discuss your project with our expert and let us know your project idea to turn it into amazing digital product.

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